BcScontent

BcScontent

digital marketing

Book Review Impressions It is thought that the first documented African slaves arrived on these shores in the year 1612. This book is so rich in historical benchmarks and telling(s) of times and people that sculptured who we are as a nation. There’s little space in this review to highlight all the points discussed. They […]

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Defining authenticity  Today Seth Godin was in my email box and that’s a normal good thing…it’s my wake-up words for the day. Sometimes his commentary rings clear and at others it comes just clever. But today it came spot on. Seth Godin’s comments on defining authenticity as doing what you must with panache. Since writing […]

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  Imagine preaching to a global audience in 2017 that the Earth is flat. And while imagining, did you know that the Rapper B.o.B is the iconic voice of this growing movement. He’s crowdfunding and promoting this premise. What’s most amazing? Is that there are more than a few willing followers ready to embrace his […]

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  Ever notice how breaking news happens every day all day and objects of trending moments pass like…? I’ve found in many ways headlines above and below the fold have relevance when composing daily talking points content. Trends also color my language. The way you say, “this can make money”…may hold more meaning with these […]

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  The OECD (Organization for Economic Cooperation and Development) has empirically argued that those countries where women are attaining an equal voice in legislature are leading the charge in creating a higher quality of life and healthcare reformation. As the strongest economy on the globe, the United States is falling far behind in the war […]

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Content or article ideas come by way of daily media headlines in every genre. Every subject of public interest has a relationship to the business of your blog.  It’s all in interpretation of thought. The tricky bits come in understanding how to insure that the story actually convey what you do for a living.  In […]

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While Harvey continues to wreak its worse, content strategists will reassess current projects or repurpose their favorite marketing channels. The Houston Texas catastrophic weather event has struck the nation’s heart and soul. In the midst of it all, it is still too early to guestimate the damage to infrastructures and lives. As a result, content […]

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